Summary
- Profile Type
- Business Offer
- POD Reference
- BOGB20240411016
- Term of Validity
- 19 September 2024 - 19 September 2025
- Company's Country
- United Kingdom
- Type of partnership
- Commercial agreement
- Targeted Countries
- Canada
- Germany
- Poland
- Italy
- Denmark
- Portugal
- Norway
- Luxembourg
- Finland
- France
- Spain
- Netherlands
- Sweden
- United States
- Romania
- Iceland
- Czechia
- Belgium
- Cyprus
- Malta
- Croatia
- Hungary
- Ireland
- Bulgaria
- Slovakia
- Greenland
- Greece
- Slovenia
- Austria
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General information
- Short Summary
-
UK-based pregnancy pillow company with patented technology is looking for distribution partners across the EU and North America.
They’re looking to find suitable business partners who can help them to increase their online and offline sales of their ANNA pregnancy pillow.
They target both retail customers (B2B2C) and consumers directly (D2C).
The product is already selling in the UK and the company has secured intellectual property in the UK and internationally. - Full Description
-
The company was founded in 2020 by a South African entrepreneur who wanted to help people from all backgrounds to have a comfortable, healthy, and positive pregnancy.
Their product ANNA is the first front-lying pregnancy pillow for parents who are pregnant. They collaborate with universities and NHS trusts to do R&D.
The company maintains a quality, safety and environmental standards, having achieved accreditation to ISO 9000, 45001 and 14001 international standards.
They are looking for business partners, particularly distributors, to help them sell to retail customers. They also are open to investment and/or selling their IP to a suitable partner. - Advantages and Innovations
-
The product has IPR secured, and they’ve received untapped interest across the EU, North America and Africa. Finding a suitable business partner will help them to unlock this demand and share the profits.
The pillows can be bought or rented, and it helps people who are pregnant to improve sleep, reduce back pain, eliminate sore hips/sides, and relieve pelvic girdle pain.
The company has won multiple awards including Junior Design Award’s gold “winner of best innovative product design (for parents)” in 2021 and 2022, National World’s “best pregnancy pillow for front sleepers”, and Project Baby Magazine’s gold “winner of best pregnancy pillow 2022”, as well as the “Made for Mums” Editor’s choice awards in 2023.
They also provide a free “sleep in pregnancy course”.
The product has extra-long zips ensure the covers are easy to remove and machine washable. It is made from medical-grade, high-quality, antimicrobial, antibacterial, non-flammable closed-cell foam. - Technical Specification or Expertise Sought
-
Expertise in logistics with contacts who operate warehouses and who partner with wholesale, retail and online ecommerce stores across the EU, EFTA and/or North America.
The ideal partners would be distributors of products in the retail medical sector, with a good network of contacts in baby shops and other relevant retail outlets. - Stage of Development
- Already on the market
- Sustainable Development Goals
- Goal 3: Good Health and Well-being
- Goal 12: Responsible Consumption and Production
- Goal 4: Quality Education
- Goal 5: Gender Equality
- IPR status
- IPR granted
Partner Sought
- Expected Role of a Partner
-
The UK SME is seeking suitable business partners such as distributors that can help them to increase their online and offline sales of the pregnancy pillow product.
Expertise in logistics with contacts who operate warehouses and who partner with wholesale, retail and online ecommerce stores across the EU, EFTA and/or North America.
The ideal partners would be distributors of products in the retail medical sector, with a good network of contacts in baby shops and other relevant retail outlets.
Introducing potential retail customers is an example of what would be expected in the partnership agreement. - Type and Size of Partner
- Big company
- SME 50 - 249
- SME <=10
- SME 11-49
- R&D Institution
- Type of partnership
- Commercial agreement
Dissemination
- Technology keywords
- 06001021 - Single Use Products and Consumer Goods
- 06001016 - Physiology
- 06001023 - Medical Furniture
- 02007018 - Advanced Textile Materials
- Market keywords
- 07004002 - Health and beauty aids
- 05007007 - Other medical/health related (not elsewhere classified)
- 07004008 - Other consumer products
- 07006 - Other Consumer Related (not elsewhere classified)
- 07002005 - Other retailing
- Sector Groups Involved
- Health
- Retail
- Textiles
- Targeted countries
- Canada
- Germany
- Poland
- Italy
- Denmark
- Portugal
- Norway
- Luxembourg
- Finland
- France
- Spain
- Netherlands
- Sweden
- United States
- Romania
- Iceland
- Czechia
- Belgium
- Cyprus
- Malta
- Croatia
- Hungary
- Ireland
- Bulgaria
- Slovakia
- Greenland
- Greece
- Slovenia
- Austria