Skip to main content
European Commission logo
Enterprise Europe Network

Dutch brand and supplier of personal care products that are waste-plastic free and do not require transport of water is looking for distributors in Belgium, Germany and the UK.

Summary

Profile Type
  • Business Offer
POD Reference
BONL20240624003
Term of Validity
24 June 2024 - 24 June 2025
Company's Country
  • Netherlands
Type of partnership
  • Commercial agreement
Targeted Countries
  • All countries
Contact the EEN partner nearest to you for more information.
Find my local partner

General information

Short Summary
The product range of this Dutch company starts with a handsoap based on tablets and in coming months will be extended with toothpaste based on tablets.
This soap product is more sustainable than the regular soap bars or liquid soap, because it does not contain water. Regular hand soaps contain 90% water which has to be transported. In order to expand its market, the startup is looking for distributors in nearby countries, like Belgium, Germany and the UK.
Full Description
Henderson Planet from the Netherlands is a registered brand with a vision to manufacture and offer online a range of products for personal care. The products are based on water-less transport and zero plastic-waste. The extreme plastic polluted Henderson Island is the inspiration for this initiative.
The first product of Henderson Planet is a handsoap based on tablets. Only add water to the tablet and the hand soap is ready to use.
It comes with a Homeset containing a 500 ML glass bottle with a special pump to create the foam and a smaller glass jar to store the tablets. The tablets are delivered in 5 pcs (each tablet lasts approximately one month) in boxes made of recycled material.

The company wants to identify partnership agreements with key retailers that have online sales experience (or the ambition) and with a good knowledge of social media. Preferred countries are Belgium, Germany, or the UK. The representative would sell their products online in his or her home market.
Henderson Planet will support on the basic needs like setting up the website, promotional material, product development and training.
Advantages and Innovations
The products offer a new disrupting market to address for a strong growing demand for sustainable personal care products based on water-less transport and zero-waste-plastic products.
Stage of Development
  • Already on the market
Sustainable Development Goals
  • Goal 3: Good Health and Well-being

Partner Sought

Expected Role of a Partner
Type of partner:
Distributor for online sales and marketing with knowledge of the home market and of social media.
Role of the partner:
Set up local sales and marketing entity and run the local webshop. Perform customer support and manage logistical (outsourced) services. Run advertise-and marketing campaigns
Type and Size of Partner
  • SME <=10
Type of partnership
  • Commercial agreement

Dissemination

Market keywords
  • 07004002 - Health and beauty aids
Sector Groups Involved
  • Retail
  • Health
Targeted countries
  • All countries

Images